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Ramy Elbasty
Ramy Elbasty

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May 1, 2021

Le Brief: The Branding Charm

Have you ever wondered what is so cool about sipping from that paper cup with the green mermaid emblem? Or why has it become a measure of class to rock a shiny smartphone with the unmistakable bitten apple on its back? Why are some brands perceived exceptionally higher, while not…

Branding

6 min read

Le Brief: The Branding Charm
Le Brief: The Branding Charm

Oct 6, 2020

Le Brief: Do creatives secretly hate the social media?

If you ask anyone to list the top five things which have transformed our lives the most in the past ten to fifteen years, there is a big chance that the social media would be among them. …

Social Media

5 min read


Jul 19, 2019

The Emoji Chaos

Have you ever received a message and wondered why you are seeing a couple of awkward boxes or out-of-context question mark symbols? You probably have, and possibly more often that you can even recall. However, life is too busy for us to worry about such trivialities, and we would simply…

Emoji

13 min read

The Emoji Chaos
The Emoji Chaos

Jun 3, 2018

The Creative Game of Titles (Part 1)

The Identity Riddle — If your job is to do any form of what is commonly referred to as creative work, I have a question for you: Have you ever been in a situation where a family member, a new acquaintance, or even just a random person you once met in a casual event…

Design

8 min read

Ramy Elbasty

Ramy Elbasty

Independent visual designer and writer.

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